Contact Us: 888 965 9988

Blog & News

DPaaS Market Forecast: Cloudy with 30.7% YoY Growth

Jul 15, 2019, 18:13 PM by Alex Simons

DPaaS market forecast 2026

Data: Transparency Market Research

Data Protection-as-a-Service?

We know what you’re probably thinking.

The cloud was confusing enough.

The “as-a-service delivery model” has gone too far.

Why should I care?

Well – Transparency Market Research gives us 74 billion reasons to care.

And the factors driving the 30.7% year-over-year compound annual growth (CAGR) may have some actionable insights for your IT operations [1].

So whether you’re an IT service provider or an overworked IT professional, or just simply someone who cares about business continuity, let’s take a moment to analyze the latest trends within Data Protection-as-a-Service.

DPaaS Defined

Think of DPaaS as an umbrella solution that encompasses all of the other security services you know about, like:

  • Corporate data backup
  • Disaster recovery
  • Business continuity
  • Security and encryption
  • Endpoint device backup and protection
  • Archiving and long term retention
  • Regulatory compliance

In other words, rather than trying to cobble together an entire data protection infrastructure on your own (Boo! Hiss!), with a DPaaS model, you can work with a single provider to build a complete, unified solution to manage your data (Hurray!).

Here’s why that’s a smart move.

DPaaS Is Like Your Data GC

Sorry for adding more initials. By GC, we mean general contractor.

Imagine you want to do a top-to-bottom remodel of your house. You can hire a demolition team, carpenters, painters, bricklayers, tile layers, plumbers, electricians, landscapers, and on and on. But… then what? Who goes first? Who needs to wait? Which teams need to coordinate their work? At what points will you need everyone to stop working so you can have the necessary inspections to secure your permits?

Unless you’re actually a general contractor yourself, that’s going to be a complicated project to manage. And if you’re not an expert with this subject matter, there’s a good chance you’ll make some costly mistakes along the way.

Comprehensive DPaaS Solutions Reduce the Total Cost of Ownership (TCO)

That’s what it’s like trying to build your own data protection infrastructure. It’s like trying to coordinate and oversee a major house remodel that comes in on time and doesn’t break the budget — but without a professional general contractor there to help you with strategy and the day-to-day tactical details.

And that’s what’s likely going to happen to your corporate data protection strategy if you try building it yourself, with a bunch of different services from different vendors. Consider the many ways that could go off the rails:

  • Will your Backup-as-a-Service (BaaS) provider let you segment your data according to its importance and your company’s need to access it? Or will they just charge you one big fee and manage all of your data in exactly the same way?
  • Will your Storage-as-a-Service (STaaS) provider be flexible enough to let you set different retention policies for your cloud workloads based on business dependence?
  • Will your Disaster-Recovery-as-a-Service (DRaaS) provider have the ability to meet the tight recovery time objectives (RTOs) of your critical systems and applications?
  • Is your Infrastructure-as-a-Service (IaaS) provider compliant with your industry’s guidelines and relevant government regulations?
  • Are these service providers experts at data security, particularly when it comes to the complex issue of encrypting and securing your data while it’s in-transit to their offsite facilities?
  • How many of these vendors will offer you the added redundancy of protecting your data across multiple, geographically distinct regions of the country?
  • Which, if any, of these vendors will be monitoring your company’s data at all times — with real people, not just machines — and will proactively alert you if they see any potential problems?

And That’s Why the DPaaS Market Is Growing Like Crazy

As Transparency Market Research reports, the Data-Protection-as-a-Service market will grow by more than 30% each year through 2026, at which point the analysts forecast it will be a $70 billion industry. And now you can see why. A recent Enterprise Strategy Group survey sponsored by Veeam also reports that 70% of respondents are either already using a DPaaS provider or have plans to implement DPaaS in the near future [2]:

Cloud data protection services for business

Source: Enterprise Strategy Group

Corporations that have mountains of sensitive and proprietary data to back up and protect — and busy IT professionals like you who oversee that mission-critical data — don’t want to try remodeling the whole data house by hiring a bunch of subcontractors.

They want a comprehensive, end-to-end, fully managed solution that takes it all into account: data backup, DR, business continuity, security, retention, and compliance. The complete package.

Want to learn how simple and cost-effective it’ll be to roll this out at your company? Talk to a KeepItSafe DPaaS solution consultant today.

[1] “Data Protection as a Service (DPaaS) Market Segmentation by Deployment Model - Public Cloud, Private Cloud, Hybrid Cloud; Services - Disaster Recovery as a Service (DRaaS), Backup as a Service (BaaS), Storage as a Service (STaaS); End-User - Large Enterprises, Small and Medium Enterprises (SMEs).” Data Protection as a Service (DPaaS) Market to Reach US$ 74,174.9 Mn by 2026 | CAGR of 30.7%, Transparency Market Research, Oct. 2018.

[2] Buffington, Jason. “DPaaS Trends: What Customers Really Want - ESG Research Report.” Veeam Software, Enterprise Strategy Group, 22 June 2017,

Subscribe to our Newsletter

Enter your email below to be notified about new articles.

Download Analyst Report

Disaster Recovery Planning

“Disaster Recovery Planning: Getting from Good to Great”